It was reported that businesses spent more than $100-billion at trade shows. These shows also brought in approximately 125-million people in 2004. According to Business Week, “In many industries, the trade show has become a must-seize marketing opportunity. It’s a time to meet prospective customers, get valuable feedback on your product or service and close sales.” The Center for Exhibition Industry Research in Chicago reported that 13,185 trade shows and exhibitions are held in the United States annually. If your business participates in one or many of these annual events, you want custom exhibits that set you apart from the rest.
Aren’t All Exhibits Custom Made for the Business?
In a sense, this is true. You stop by a booth or display and every piece of information shown represents the business and what they are trying to sell. The products can be showcased in a variety of methods. Some include:
- Tabletop Displays
- Table Covers
- Pipe and Drape
- Pop-up Displays
- Banner Stands
- Modular Exhibits
- Panel and Frame Systems
- Trade Show Booths
Just do an Internet search, and you can find most of these available for purchase online at a variety of prices. Most of these portable exhibits can be shipped to your business with the click of a button, with no additional assistance required. You can purchase these ready-made displays and tailor your product to fit, but it’s not as rewarding as having custom exhibits designed specifically with the wants and needs of your business in mind.
How Is Custom Exhibit Different and Is It Affordable?
Custom exhibits differ entirely from the examples listed in the previous paragraph. What distinguishes these from premade exhibits are the materials used in building them. Materials in a custom exhibit can include metal, wood, cabinets, a complete room or a display workstation. When it comes to measurements and specifications, you have control. You select the color, the size and all other details. Most custom exhibits are not portable and may require help with setup and/or dismantling. Pricing for these exhibits can vary, depending on your personal preferences, and they can be rented or purchased. Once complete, you can rest assured your presentation will be impressive and unique.
Visit ExOptions.com today and take the first step towards building custom exhibits specifically designed for business needs.
